Airbnb included a brand-new tier of house leasings to its site on Tuesday called Airbnb Luxe. These leasings consist of “award-winning homes” that include “trip designers,” concierge services and 24/7 VIP assistance. Oh, and you generally require to be a one-percenter to book among these locations.
Among the offerings are a whole personal island in French Polynesia, castles in France, an estate in Bel Air and even a vacation home in Jamaica where the author Ian Fleming is stated to have actually composed his spy books.
“Today’s luxury traveler is craving more than just high-end accommodations,” Airbnb CEO Brian Chesky stated in a declaration. “They seek transformation and experiences that leave them feeling more connected to each other and to their destination.”
Don’t anticipate to pay less than $1,000 per night for that connection.
Airbnb Luxe is a far cry from the business’s origin story, which includes Chesky and his co-founder Joe Gebbia attempting to make a fast dollar in 2007 byset out throughout their living-room in San Francisco. While it’s most likely still possible to discover an airbed for lease on Airbnb, the business has actually progressively ended up being more unique and elite.
In 2017, Airbnbfor $300 million and started incorporating those houses into its website. And in 2018, Airbnb called Airbnb Plus and Beyond by Airbnb. The business has likewise to lease high-end suites in apartment in New York City and San Francisco.
Hotels likewise have high-end choices. The most costly hotel space worldwide remains in the Palms Casino Resort in Las Vegas and costs $100,000 per night, according to CNBC. And information crunched by the Asher & Lyric travel blog site reveals the typical cost for 5-star hotels in touristy cities in 2018 normally varied in between $1,000 and $2,000 per night.
Airbnb Luxe is introducing with more than 2,000 “handpicked” houses that each go through a rigorous examination procedure. That procedure, the business stated, consists of more than 300 requirements to fulfill requirements in style and function, consisting of premium products and surfaces, unusual functions, chef-grade devices and “the proper amount of bathrooms corresponding to each bedroom.”
All Airbnb Luxe tourists will get “dedicated trip designers to arrange bespoke experiences and services to make every stay truly magical,” Airbnb stated. These “highly trained” designers will customize each journey to fulfill the tourists’ requirements, such as collaborating personal chefs, internal massage therapists and individual fitness instructors in personal health clubs.
While some Luxe leasings might choose $1,000 per night, others can be as much as $150,000 nighttime. The massage therapists, butlers, chefs and house cleaning will generally be tallied up as add-ons to that cost.
Airbnb stated its Luxe tier is “part of our continued effort to ensure Airbnb is for everyone.”
Everyone who has that sort of cash to invest, that is.