Google Assistant now has 500 million month-to-month customers

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Revealed: The Secrets our Clients Used to Earn $3 Billion

The Google Assistant software program is on good audio system, TVs and telephones just like the Pixel 4. 


Sarah Tew/ CNET

This story is a part of CES 2020, our full protection of the showroom flooring and the most well liked new tech devices round.

Google on Tuesday gave us its first glimpse at how many individuals use Google Assistant, the search big’s digital helper that competes with Amazon’s Alexa and Apple’s Siri. The software program has 500 million customers a month.

The numbers, which mark the primary time Google has launched consumer figures, present a way of scope for the search big’s digital concierge. The Assistant has about half as many customers as a handful of different Google merchandise, together with Maps, Drive and Chrome. Google additionally stated the Assistant is on the market in 90 languages in 30 international locations.

Google made the announcement at CES in Las Vegas, the place the search big has once more crafted a advertising and marketing blitz in Sin City. Last 12 months at CES, the world’s largest tech convention, Google introduced that the Assistant was on 1 billion gadgets, although the overwhelming majority of these gadgets are Android telephones, which include the software program preinstalled. The Android benefit is probably going to assist its month-to-month consumer determine, too — the extra out there the software program is, the extra folks have an opportunity to make use of it. So it helps that Android is the dominant cellular working system on the planet: It accounts for nearly 9 out of each 10 smartphones shipped globally. 

Amazon hasn’t introduced how many individuals use Alexa every month. But the e-commerce big on Monday at CES stated Alexa is put in on “hundreds of millions” of gadgets, up considerably from the 100 million it introduced a 12 months in the past. While the chasm between Google and Amazon appears giant, the stats do not actually inform us about how many individuals truly need the Assistant of their houses, since Google’s figures lean so closely on telephones.

While the consumer figures are a milestone for the Assistant, Google nonetheless must catch as much as Amazon in a single vital class. When it involves good audio system, essentially the most mainstream good dwelling merchandise, Google has fallen behind. The search big had slowly been catching as much as Amazon in earlier years, however Google’s progress took a dive in 2019. Google’s share dropped from about 30% to 12%, whereas Amazon has grown from about 32% to 37%, in line with Canalys. The huge distinction was huge positive aspects from the Chinese firms Alibaba and Baidu, which each overtook Google this 12 months. 

For the previous few years, Google has used CES to announce a few of its largest Assistant upgrades. Last 12 months, the corporate introduced an interpreter mode for good shows, which lets two folks keep on a dialog talking completely different languages. Google introduced the characteristic to telephones final month. Also on Tuesday, Google unveiled a characteristic that enables the Assistant to learn articles and weblog posts aloud in a natural-sounding voice.

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