Grouphug, a small solar start-up in Brooklyn, catches Mark Cuban as a financier

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Revealed: The Secrets our Clients Used to Earn $3 Billion

Grouphug’s creator on Shark Tank pitching her solar company, that makes window photovoltaic panels for consumers.


Eric McCandless/ABC

OK, let’s attempt some great news for a modification. Frankly, I might utilize it, so here goes.

Over the summer season (aka in the Before Times), we had a possibility to profile Krystal Persaud, a whip-smart and wacky 31-year-old New Jersey local who in 2018 produced the Brooklyn start-up Grouphug (I understand, not a really social-distancing-y name). The business makes designer photovoltaic panels you can hold on your window to charge your phone and delighted in early success on Kickstarter, where it raised $70,000 for that item.

Persaud produced Grouphug after leading item style for several years at another New York tech start-up, LittleBits, that makes vibrant Do It Yourself electronic devices and offered last August to Sphero.

Last year, she was gotten in touch with by the folks at Shark Tank to appear on the program after they saw her Kickstarter video. So, she flew out to Los Angeles in September to pitch her story to a lineup of popular financiers, consisting of Kevin “Mr. Wonderful” O’Leary and Barbara Corcoran.

She put together a lot of models for her discussion and brought images of “Solar Cat,” a big cat-shaped photovoltaic panel that’s attached to a window of the New York Hall of Science in Queens. The 140-watt feline powers a phone charging station inside the museum.

The sharks informed her the feline was the future of her company, however much of them rapidly left, choosing not to bid on her business. The just financier left in the running was Mark Cuban, the billionaire owner of the Dallas Mavericks and the most popular financier on the program.

“You’re impressive, I think there’s a lot of upside to the concept,” he informed her throughout the taping, which aired for the very first time Friday.

Persaud was trying to find a financial investment of $150,000 in return for 10% of her company. Cuban provided her that quantity, however for 25%.

“Would you like …” Persaud stated.

“No,” Cuban leapt in.

“… to go down to 20?”

“No,” he duplicated.

Persaud tossed her hand in the air, smiled and stated, “You’ve got a deal, Mark.”

She informed me Cuban is now Grouphug’s just outdoors financier, after she’s bootstrapped the business up previously. She’s been speaking with him for recommendations and company contacts “basically every week.”

“Since I’ve been working with him, it has been totally worth it,” she stated of the brand-new financial investment.

Going forward, Persaud stated she’ll be leaning into the Solar Cat company design, offering more custom-made and distinctively shaped solar-panel tasks to companies and companies as a method for them to display their solar roofings and green efforts.

“I’m actually working on a turtle-shaped solar panel right now,” she stated. That’s for a museum in Iowa.

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Solar Cat and its phone charging station at that New York Hall of Science.


Courtesy of Krystal Persaud

These bigger panels begin at $5,000, a much steeper cost than her consumer-focused window panels, which are $149 each. She stated she’ll continue to offer the smaller sized window panels, too, as a method of assisting present the general public to available solar tech and possibly discover more bigger tasks.

Of course, Grouphug’s work is slower going now throughout the coronavirus crisis, specifically due to the fact that Persaud’s maker remains in China, which was terribly struck by the infection, and her co-working area in Manhattan is closed. But she revealed self-confidence for the future of this work.

I asked Persaud if she prepares to alter the name of her company, because group hugs are not advised nowadays. She made fun of that concept, discussing that she called business Grouphug to harken to little cumulative group actions and the warm sensation of interacting.

“I actually think it’s more important than before to talk about it,” she stated.

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