Filthy wealthy fashionistas are pumped for Gucci’s newest kicks.
Taking its identify from a basketball time period, the Italian home’s “Screener” sneakers — impressed by a classic sports activities fashion from the ’70s — are a purposely soiled fashion that have been “handled for a classic, distressed impact.”
Beat-up Gucci nonetheless doesn’t come at a discount, although.
This shabby stylish sneak comes dressed with the model’s trademark Sylvie Net trim and is offered for males in each excessive ($930) and low tops ($870) in varied colorways.
Girls’s types can be found, too, and lots of bought a recent search for Spring 2019 with a festive strawberry print ($980), and detachable, embellished cherries ($1,250)
The most effective a part of all? Gucci supplies fairly particular cleansing directions for the actual soot you’re sure to get in your high-priced pair: “Clear when the shoe is dry, utilizing solely impartial or same-color merchandise to keep away from staining.”
It’s clear, nevertheless, that on a regular basis Twitizens aren’t shopping for it.
“Gucci is promoting soiled sneakers with scuff marks for almost $900… excuse me whereas I am going lookup STUPID RICH within the dictionary,” says one critic.
“Gucci is promoting soiled sneakers for $1,100. Enjoyable hack: For $700 you should purchase a pair of normal Gucci sneakers and get them dirrty your self,” writes a second.
”Gucci you’re classier then that,” proclaims another.
This isn’t the primary time scuffed-up sneaks are underneath hearth. Italian streetwear label Golden Goose confronted backlash final 12 months after introducing an deliberately worn-out low-top with a duct tape patch.
Haters mentioned they have been an insensitive glamorization of poverty.
This text initially appeared on the New York Submit.