Here’s what this previous financier searches for in a winning concept

0
317
Here's what this former investor looks for in a winning idea

Revealed: The Secrets our Clients Used to Earn $3 Billion

From Jeff Bezos to Tencent, business owner Nipun Mehra has a wealth of financiers backing his Indonesian e-commerce start-up, Ula.

But as a previous start-up financier himself, he had a head start when it concerned pitching for financing.

Having been an early backer of Southeast Asian ride-hailing business Gojek and other local start-ups throughout his time at equity capital company Sequoia India, Mehra stated there were 3 crucial concerns he constantly asked each business.

Here are the concerns.

Vision

“One, what is the vision?” Mehra informed CNBC Make It.

Investors are eager to understand what a creator desires their business to be, and whether their target audience is huge enough to support that vision, he stated. So, prospective creators ought to be prepared to share their concept– and the marketplace information to back it up.

In Mehra’s case, Ula was developing an e-commerce service for Indonesia’s countless community street kiosks, referred to as warungs, which are utilized everyday by regional citizens. In a nation with a population of over 270 million individuals– and for that reason, possible customers– that was a huge addressable market.

Team

“Second, is the team that is going to drive this good enough?” stated Mehra.

“Good enough” implies a creator is both “hungry enough and smart enough” to attain their vision, he discussed.

Ula co-founders Riky Tenggara, Derry Sakti and Alan Wong.

Ula

But it likewise indicates that they ought to understand their weak points also, and have the ability to generate others to stabilize those out.

For circumstances, while Mehra had 15 years of experience working in e-commerce and financial investments, he was less knowledgeable about the Indonesian market, and gotten in touch with co-founders to supplement that understanding.

Track record

“Third, what is the track record?” statedMehra “If you need to [reach] there, the performance history needs to have the ability to support the reality that the vision can one day be recognized.”

That includes showing the business’s successes up until now, through a mix of client feedback, information analysis and monetary reports, he stated.

Luckily and gladly we wound up on the ideal side of that discussion.

Nipun Mehra

co-founder and CEO, Ula