How double bottom line capitalism is changing the business of tech


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Alexandra Stanton, CEO of Empire International Ventures, explains to TechRepublic’s Dan Patterson how the tech enterprise is altering, for the higher, because of double bottom-line capitalism. The next is an edited transcript of the interview.

Dan Patterson: What you do is especially distinctive. You go for what you name double bottom-line capitalism. What’s a double bottom-line and the way is that this altering enterprise right here in New York Metropolis?

Alexandra Stanton: Double bottom-line means: that we do good whereas we do nicely. We’re capitalists, completely, however the corporations that we work with even have some kind of social objective and normally have a philanthropy hooked up to them.

Dan Patterson: Typically, these two issues are at odds, proper? Capitalism and doing social good. How do you revenue in each of these?

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Alexandra Stanton: I am going to offer you an instance. Trustify is a superb, modern firm that’s the first aggregated nationwide community of personal investigators, and convey the fee right down to $99 an hour. They’ve insurance policies about hiring. They’re majority feminine workers. They’re 50% various. They’ve breast-feeding rooms. They’ve versatile schedules. They’ve carried out insurance policies that assist their workers be nice workers. As well as, they work with domestic-violence organizations and do all of the pro-bono work for the Midwest Innocence Challenge. That is an incredible instance of a double bottom-line firm.

Dan Patterson: Is not that every one overhead although? How can they be worthwhile and do social good?

Alexandra Stanton: They’re. They’re three-years-old they usually’re in that hockey stick of progress; they’re doing simply nice.


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