Kendall Jenner’s 818 Tequila Responds to Lawsuit Filed By Competitor

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Kendall Jenner's 818 Tequila Responds to Lawsuit Filed By Competitor

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Kendall Jenner‘s 818 Tequila business isn’t precisely raising a glass to this news.

On Wednesday,Feb 16, Tequila 512 submitted a suit versus its rival for hallmark violation, incorrect classification of origin and unjust competitors.

According to court files acquired by E! News, Tequila 512 declares 818 Tequila “simply and blatantly copied the branding” of its drink. Attorneys indicate making use of a three-digit location code in the name of Jenner’s brand name (818 serves the San Fernando Valley in California while 512 remains in Austin, Texas) and declare that 818 Tequila “chose to copy” the brand name’s distinct black lettering inside a vertical yellow rectangular shape on its bottles. “Comparing the two products,” court files check out, “customers would easily believe, incorrectly, that the products are related.”

In a declaration to TMZ, a business representative for 818 Tequila stated, “We are reviewing the complaint and believe the allegations are without merit.”