NBA gamer Kevin Durant participates in a 2023 FIBA World Cup exhibit video game in between Puerto Rico and the U.S. at T-Mobile Arena in Las Vegas onAug 7, 2023.
Ethan Miller|Getty Images
National Basketball Association super star Kevin Durant and service partner Rich Kleiman on Tuesday revealed the launch of a brand-new advisory company under the duo’s Boardroom media business.
The company, Boardroom Advisory, will run on an annual cost structure and deal with professional athletes along with executives and brand names on producing service and sports ownership chances, material and more, the business stated in a news release.
“What our team has built with Boardroom speaks for itself, and it was born out of many of the relationships we have cultivated along the way,” Durant stated in the release. “Boardroom Advisory is a natural extension of the brand, and is a way for us to bring our resources to other athletes.”
The company does not mean to take on companies and will operate in tandem with professional athletes’ pre-existing agents, a representative for Boardroom stated. The company likewise isn’t divulging customer information at the minute. It will count on its substantial network to draw customers.
Durant is amongst a variety of super star professional athletes to branch off in the sports media and home entertainment world. NBA competitor Lebron James’ video production business SpringHill was valued at $725 million after the business offered a minority stake to financiers. Soccer star Cristiano Ronaldo is among the wealthiest professional athletes worldwide, whose social networks affect makes him millions per post, due in big part to his $1 billion life time handle Nike.
Durant and Kleiman established Boardroom in2019 The media brand name covers business behind media, sports and music. The business likewise produces initial material. “The Boardroom,” a series of roundtable conversations on ESPN+, ran for 2 seasons. The business’s financial investment portfolio extends to more than 100 early phase financial investments throughout the sports and service area.
Durant, a 13- time NBA all-star and previous MVP, has actually bet the Golden State Warriors, Oklahoma City Thunder and the BrooklynNets Now, he bets the PhoenixSuns Kleiman is Durant’s veteran supervisor. The 2 co-founded 35 V (35 Ventures), a sports, media and home entertainment business, in 2016.
Business supervisor Lorenzo McCloud, who has actually dealt with Philadelphia 76 ers guard and previous Durant colleague James Harden, will sign up with the company as director of skill relations.
Disclosure: CNBC partnered with Boardroom on the Game Plan conference over the summer season.