Lyft debuts new bike design because it completes Motivate acquisition

0
369
lyft-bike

Revealed: The Secrets our Clients Used to Earn $3 Billion

Lyft provided a glimpse at its new bike.


Lyft

Lyft debuted the design of its new bike on Thursday after wrapping up its acquisition of bike-sharing startup Motivate.

The ride-hailing firm introduced the acquisition in July, saying Lyft would purchase Motivate’s expertise and company features and the corporate could be often known as Lyft Bikes. Motivate’s bike upkeep and servicing operations would stay a standalone enterprise and maintain the Motivate identify, the corporate stated.

Motivate has bike share programs in a number of main US cities, together with New York (Citi Bike), Chicago (Divvy) and the San Francisco Bay Area (Ford GoBike). Last yr, 80 % of US bike share rides occurred on Motivate programs, in line with Lyft.

“With this acquisition, we are poised to help take bike share to the next level: adding thousands of bikes and stations in communities that haven’t had access to transportation; making bike share membership more convenient and affordable than ever; and deploying new electric bikes, on a major scale,” Lyft stated in a weblog submit.

Its new bike seems to hold the ride-hailing firm’s signature purple colour, and has “Lyft” written on the quilt of the again wheel. The firm says bike share may also help enhance transportation entry and sustainability.

“Today, Lyft takes a large step forward in our vision to provide a more sustainable transportation experience that will bring together all your favorite ways of getting around into one unified Lyft app,” co-founder and President John Zimmer stated in an announcement.

The firm rolled out dockless electrical scooters in Denver earlier this yr, the place the corporate says scooter journeys make up round 15 % of its complete rides. It additionally launched scooters in Santa Monica, and has stated it plans to increase the service to 10 extra cities by the tip of the yr.

CNET’s Holiday Gift Guide: The place to seek out one of the best tech items for 2018.

Taking It to Extremes: Mix insane conditions — erupting volcanoes, nuclear meltdowns, 30-foot waves — with on a regular basis tech. Here’s what occurs.