Admittedly, Proton has been making a loss in recent times and it’s as much as Geely to show the ship round when it acquired a 49.9 per cent stake in Proton from DRB-Hicom in mid-2017. To tackle the uphill job, Geely’s headquarters in Zhejiang, China has particularly chosen Dr Li Chunrong to spearhead this mission and he has executed a outstanding job up to now.
In contrast to some high-ranking officers who solely have paper , Dr Li possesses each tutorial and invaluable expertise within the automotive discipline.
Based on The Star, Dr Li graduated from Huazhong College of Science and Know-how with a Bachelor of Electrical Automation earlier than he pursued his Grasp in Industrial Engineering and Administration.
Later, he furthered his research on the world-famous Massachusetts Institute of Know-how (MIT) to earn his second grasp’s diploma earlier than returning to Huazhong College to get his PhD in Administration Engineering.
Work expertise smart, he kickstarted his profession with Dongfeng Motor Company in 1987 the place he was working carefully with worldwide names reminiscent of Peugeot, Honda, Nissan, Kia and Cummins. Then, 20 years later, he arrange Dongfeng Passenger Car the place he was answerable for the agency’s design, branding and manufacturing system. It was an enormous success.
Earlier than being appointed by Geely to steer Proton in September 2017, he was serving as govt vice-president of Dongfeng Honda Engine Firm.
“My job shouldn’t be to take a look at the previous. I’ll work day and evening to verify Proton is strongly profitable. In Proton, I work 12 hours a day, six days per week. However I’ve been doing so since I began working,” he stated, including that he’s a “kumin ren”, which could be translated as somebody destined to steer a tricky life.
Revamping an organization that has been round for many years wasn’t straightforward as Dr Li’s administration was criticised by sure events. In actual fact, the administration was accused of harbouring discrimination towards bumiputras but it surely quickly grew to become clear that it wasn’t the case when the upgraded service centres began making extra revenue and acquired extra enterprise than ever.
Additionally, the launch of SUV Proton X70 has propelled the model to higher heights when it acquired 20,000 orders.
“I’m pleased now. Issues are on monitor. Ranging from 60,000 items, my subsequent goal for Proton is 100,000 items, adopted by 150,000 and 200,000. I now have the help of everyone. Malaysia is great, the local weather and air is nice and the meals is great,” Dr Li stated throughout an interview with Sunday Star.
Though the administration of Proton has modified palms, it’s nonetheless heartwarming to see Malaysia’s first nationwide automotive flourishing. All the very best Proton!
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