Relax, binge watchers. Netflix is not adding commercials



How Netflix is everything to everyone

Netflix is setting the report straight: It is not including commercials.

It’s testing out video promotions between episodes and flicks. They are often skipped.

The favored streaming service quietly began testing the movies this week.

In response, some customers wrote on Reddit that they noticed a video between episodes however weren’t in a position to skip it. Others stated in addition they bought served with a video, however noticed a “skip” button. Many threatened to give up Netflix if the corporate provides commercials.

“We’re testing whether or not surfacing suggestions between episodes helps members uncover tales they are going to take pleasure in sooner,” Netflix (NFLX) defined in an announcement on Friday. “It is very important be aware member is ready to skip a video preview at anytime if they don’t seem to be .”

An organization spokesperson stated that the movies will not be adverts or commercials, however personalised suggestions for different reveals and flicks that seem on Netflix.

Netflix conducts a whole bunch of checks a 12 months. Most of them aren’t adopted, a spokesperson stated.

In 2016, Netflix launched video previews that play when customers browse. Netflix stated that the movies lower down the time individuals spent looking “considerably,” and that it has been experimenting with various kinds of video since then.

Netflix has about 130 million clients worldwide. Within the three months ending in July, it added about 5.2 million customers — roughly 1 million lower than it had anticipated.

CNNMoney (New York) First revealed August 18, 2018: 2:03 PM ET


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