Samsung states Galaxy Note 9 will be ‘fairly’ priced

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A possible Note 9 image.


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Update,Aug 9: The Galaxy Note 9 is now main, and we have actually gone hands-on. Original story follows.

In its revenues call Tuesday, KyeongTae Lee, Samsung’s mobile company head specified “We aim to expand the sales of flagship models via an earlier-than-usual release of a new Galaxy Note, which offers exceptional performance for a reasonable price.”

He didn’t discuss the Galaxy Note 9 by name, however it’s clear that we anticipate that to be the design revealed on Aug, 9 at Samsung’s Unpacked occasion. Samsung revealed its brand-new Galaxy Tab S4 tablet today, in advance of Unpacked.

It’s similarly clear that Samsung’s dealing with a great deal of sales pressure; its revenues were harmed by a downturn in need for its most recent phones, the Galaxy S9 and S9 Plus, that included fairly small tweaks from their predecessors. Revenue in Samsung’s mobile department decreased 22 percent in the quarter to 22.67 trillion won ($202 billion).

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And we may have to get used to those minor tweaks. As ZDNet picked up on, Lee also said “Offering more sophisticated specs throughout our lineup will make it difficult to maintain profitability.” 

A “reasonable” price means different things to different people. When a company factors in all the costs, it may set a price that’s reasonable to it given its business constraints, but not reasonable to potential buyers who don’t feel compelled to upgrade, or compared to newer, flashier competitors in the same price range. 

Price is one of the few things we don’t know about the Note 9 yet. Here’s everything we do know.