Taco Bell goes into chicken sandwich wars with a taco variation

Taco Bell enters chicken sandwich wars with a taco version

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Taco Bell’s Crispy Chicken Sandwich and Spicy Chicken Sandwich Tacos

Taco Bell

Peak chicken sandwich wars might be nigh.

Taco Bell stated Monday that it will evaluate its own take on the menu product beginning March 11 in Nashville, Tennessee, and Charlotte, North Carolina.

The Yum Brands chain will end up being a minimum of the 4th fast-food brand name to reveal a chicken sandwich in the last month. Restaurants are aiming to chicken to sustain sales this year due to the fact that the classification is growing quicker than beef. Chicken sandwiches, in specific, are skyrocketing in appeal thanks to the success of Popeyes’ variation and Chick-fil-A’s growth beyond its Southeastern roots.

Taco Bell’s take draws from the exact same unclear Mexican motivation as the rest of its menu. The Crispy Chicken Sandwich Tacos are served in flatbread with a piece of crispy tortilla chicken and chipotle sauce and will cost $2.49 each. A hot variation with jalapeno pieces will likewise be readily available.

Taco Bell likewise teased that the taco will not be the only brand-new crispy chicken product striking menus this year. It’s likewise not the very first time that it’s provided crispy chicken on its menu. Past hits have actually included its Crispy Chicken Chickstar, a star-shaped tortilla wrap filled with crispy chicken; Naked Chicken Chips, chip-shaped crispy chicken pieces that include nacho dipping sauce; and the Naked Chicken Chalupa, a piece of chicken formed like a tortilla packed with normal taco fillings.

Chicken sandwiches appear on 47.8% of overall U.S. dining establishment menus, according to Datassential’s MenuTrends. And a flood of brand-new entries are on the method.

McDonald’s informed financiers in 2015 that it’s doubling down on chicken, consisting of the launch of its own chicken sandwich on Wednesday. Taco Bell’s sis chain, KFC, has actually revealed a premium handle the menu product, while Wendy’s revealed a jalapeno popper variation. Restaurant Brand International’s Burger King is evaluating a hand-breaded chicken sandwich for an across the country launch.

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