New music Fridays are a thrilling, yet overwhelming possibility for any music enthusiast.
It’s basically a weekly vacation where fan-favorite artists and fresh faces alike drop their most current offerings for all the world to hear, flooding streaming services and digital merchants with an assault of acoustic goodies. But who has the time to sit there and listen to whatever prior to upgrading their playlists? There’s simply excessive excellent things! (And, if we’re being truthful, normally a couple of stinkers, too.)
As it ends up, we do. Welcome to The MixtapE!
Some tunes are automated keepers.
OnAug 12, Jake Miller began the weekend by launching a feel-good tune about looking after the one you like.
“It’s a really fun summer song and music video that we shot a few weeks ago,” Jake informed E! News on the “Keep Her” release day. “It’s just such a fun video starring my girlfriend. We had the best time creating the concept and planning every detail. We did all the costumes and the makeup ourselves. We ran around Los Angeles just doing reckless stuff dressed up as old people. It was just a really fun time.”