‘China’s Netflix’ iQiyi introduces an immersive VR flight based upon its own program

0
317
'China's Netflix' iQiyi launches an immersive VR ride based on its own show

Revealed: The Secrets our Clients Used to Earn $3 Billion

Human gamers look like avatars in iQiyi’s immersive Luoyang VR experience, which opened to the general public in Shanghai in February 2023.

iQiyi

BEIJING– Chinese video streaming platform iQiyi revealed Monday the opening of its immersive virtual truth experience in Shanghai.

The task integrates immersive theater, virtual truth and physical devices to provide individuals the impression that they are strolling– or riding in boats and other cars– through a dream world total with waterfalls, strong winds and surges. Participants can likewise shoot virtual arrows at “enemies.”

While looking like an amusement park flight, the virtual truth experience just uses up 300 square meters of area, according to the business. That’s approximately a square lot 17.32 meters (5682 feet) long.

Baidu– backed iQiyi is in some cases called China’s Netflix considering that the Chinese online video platform likewise offers television series and films to customers. Tencent Video, Alibaba- owned Youku and Bilibili run the 3 other significant video streaming platforms in China.

IQiyi calls its brand-new item “a thrilling 50-minute VR-powered journey.” The experience is based upon iQiyi’s 2021 tv drama “Luoyang,” embeded in the ancient Chinese capital city of the exact same name.

Read more about China from CNBC Pro

Tickets expense 198 yuan ($29) to 398 yuan each, according to a Yelp- like entry on China’s DianPing app. Time slots are offered by the hour, ranging from 10: 30 a.m. to 11: 30 p.m. every day of the week, the website revealed.

The experience lies in downtown Shanghai and is set to go through May 18, according to details on DianPing.

Zhang Hang, iQiyi vice president who heads the business’s Dreamverse studio behind the VR task, formerly informed press reporters he anticipated the VR experience might see about 40,000 visitors a year per shop.

At list ticket costs, that indicates iQiyi might make more than $1 million a year from its VR item. However, today it’s unclear to what level the experience will be offered for the rest of this year.

Zhang cast the VR experience more as a film than an interactive video game. He stated his group was dealing with the business’s material production group so that requirements might likewise fulfill VR requirements.

IQiyi has stated it utilizes expert system to assist with material production. The business is set to report quarterly profits on Wednesday.

In the 3rd quarter endedSept 30, iQiyi stated income fell 2% from a year ago to $1.1 billion. The business stated the month-to-month typical income per subscription for the quarter was 13.90 yuan, up from 13.65 yuan a year earlier.

A scene from iQiyi’s immersive VR experience that released in Shanghai in February 2023.

iQiyi