Leylah Annie Fernandez of Canada returns a backhand versus Anastasia Pavlyuchenkova of Russia throughout their songs preliminary match in the Internazionali BNL D’Italia at Foro Italico on May 09, 2022 in Rome, Italy.
Alex Pantling|Getty Images
Leylah Fernandez is no common 20- year-old. She is ranked amongst the leading tennis gamers worldwide. She’s won 2 Women’s Tennis Association titles and was a U.S. Open finalist in 2021.
But Fernandez is likewise going far for herself off the court– and she’s enthusiastic about monetary literacy.
This week, Fernandez remained in New York as Morgan Stanley and the WTA revealed a brand-new, multi-year international collaboration. The program promotes inclusivity and broadens access to the video game of tennis. In addition, the collaboration will consist of monetary literacy and preparation resources for gamers.
“Morgan Stanley’s partnership with the WTA is a great step forward for women’s sports in general. I love to see companies that support women’s sports because there is so much that we can do together and improve together,” Fernandez, a brand name ambassador for Morgan Stanley, informed CNBC in an interview Wednesday.
Fernandez stated much of her fellow rivals fret about having a career-ending injury and not understanding what to do. The Morgan Stanley program will assist prepare them, she included.
“We’re focused on tennis our whole lives. That’s the only thing that we know, but it’s not something we can always depend on. I want to have that stability, that thought that everything is going to be all right and we need to have those resources,” she stated.
Given her link to Morgan Stanley, Fernandez stated she feels an included obligation to not just ask monetary concerns for her own great, however to motivate others on trip to have that very same self-confidence too.
“It would be great if we can have conferences to open the conversation in a healthy environment where WTA players are comfortable speaking their minds. I think the difficulty is we want to be perceived as strong and that we know everything, but we don’t,” she stated to CNBC.
Morgan Stanley was drawn to Fernandez’s management example.
“She is a role model that people can see themselves in. She also reflects our brand values, including giving back to the community, and valuing equity and inclusion,” stated Alice Milligan, Morgan Stanley’s chief marketing officer.
Alice Milligan, Leylah Annie Fernandez and Micky Lawler go to the Morgan Stanley x Women’s Tennis Association Partnership Launch on March 01, 2023 in New York City.
Mike Coppola|Getty Images
In addition to Fernandez’s participation with Morgan Stanley, she has actually dealt with Lululemon, Alphabet‘s Google andSubway Fernandez stated she’s found out a lot from her experience in business world.
“In the beginning I was afraid to ask questions because I was worried it was dumb, or way too simple, but asking questions is the most important thing. I need to be financially stable in life after tennis, so being able to participate has opened my eyes and mind to a new world,” she informed CNBC.
While taking a trip all over the world for tennis competitions and reaching a career-high ranking of 13 last summer season, Fernandez, who comes from Canada, is making her education a concern. She is learning organization at Indiana University East, which has a collaboration with the WTA, in addition to the Women’s Tennis Benefits Association, to permit gamers to get baccalaureate degrees online while contending on trip.
As for her future aspirations beyond tennis, she stated it is still really early, however she wishes to discover more about organization and the stock exchange. She stated dealing with a Wall Street huge assists on that front.
“I don’t want to make any drastic decisions so quick without knowing all the details. That’s why it is so great that I am working with Morgan Stanley to help me understand that you can’t just put all your coins in one stock,” Fernandez stated.
