Travelers desire offers– here’s where to discover them, states HotelPlanner CEO

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Demand for luxury travel is 'going higher and higher,' says HotelPlanner CEO

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It’s been an outstanding year for the travel market, according to Morning Consult.

The marketing research business, in a brand-new report entitled “2023 Holiday Travel Trends,” summed up the year by specifying: “leisure volume soared, airplanes were packed, and hotel bookings were high.”

But heading into the year-end peak travel season, customers are revealing increased cost level of sensitivity to flight, hotel and getaway rental reservations, according to the report.

More individuals are utilizing benefits and points made from hotels (+4%), airline companies (+5%) and charge card (+9%), compared to 2022 vacation travel, to support all or part of their journeys, according to Morning Consult.

“The industry is very healthy right now. We’re hitting record revenues in both airlines and hotels right now,” Tim Hentschel, CEO of the reserving site HotelPlanner, informed CNBC’s “Squawk Box Asia” on Monday.

But there are still deals to be had, he stated– simply not at the high-end level.

“Luxury travel right now is at an all-time high … High net worth individuals are flush with cash right now, and with interest rates rising, obviously they have more disposable income,” he stated. “There’s a huge rush out there for all things luxury — five star is going higher and higher.”

Bargains can be discovered in the lower hotel classifications, he stated due to the fact that “demand is actually down in one- and two-star hotels.”

Another suggestion, stated Hentschel, is to look for secondary areas.

There “are jewels out there… We get to major cities all the time for conference and work travel. So taking your vacation off-the-beaten-path, not only is more exciting, but it also can lead to nice savings,” he stated.

Hentschel spoke with CNBC through a video call from a ski getaway in Trisul, Norway– a location that’s lower recognized than the Alps, he stated.

“I didn’t even want to say Trisul … it gets more and more busy every year. And so now that I’ve said it on TV, maybe more people will be coming here, and I’ll have to find another secondary ski destination,” he stated.

Budgeting is huge this Christmas

American tourists state they prepare to take a trip more this winter season, compared to 2022, however budgeting is a substantial consider their travel choices, according to a study released by Vacasa in November.

Some 88% of tourists have actually moved their travel prepares to conserve cash by:

  • driving rather of flying– 34%
  • keeping an eye out for unique offers– 27%
  • costs less at a location– 27%

Nearly one in 3 tourists are remaining in rental homes this winter season, with over half (58%) stating that they offer much better worth and more area, the study revealed.

More than two-thirds are driving to their locations this season, according to the study.

Those who are flying might wish to prevent reserving flight onDec 26. It’s anticipated to be the most pricey day for both domestic and worldwide return flights this Christmas, according to the travel app Hopper.