Khloe Kardashian has a scent-sational brand-new gig.
The Kardashians star just recently revealed she’s venturing into the charm world with a brand-new scent line that will release in the latter half of 2024.
“Doing the whole fragrance—picking the liquid, the color, the bottle—I’ve experienced before, but I’m in such a different place in my life now,” Khloe informed WWD in an interview releasedDec 18. “I’m older, I’m wiser.”
For the Good American creator, developing a fragrance this time around has actually been a lot more deliberate.
“In business, I don’t look to loan my name out to someone,” she kept in mind. “I’m really hands-on and controlling, which I take as a compliment, and this was the right fit.”
Khloe– who partnered with Luxe Brands, the very same business that produces Ariana Grande‘s name scents– exposed the kind of aromas fans can get out of her approaching line.
“I love for a scent to be classic and for you to be captivated by it,” the truth television star shared. “I like florals, however with a musk so it’s not extremely womanly, and tidy [scents], too.
